Work smart with Propulsion B2B Telesales
A good B2B Telesales campaign is done by calling smart rather than calling hard. Smart calling means creating and updating client profiles and registering intentions and interests for contacts within companies. That way, target lists turn into customer databases.
Knowing what’s going on and what themes are relevant within your target market is the fertile ground from which business relations sprout. The best way to start a business relationship is by using the information that you’ve gathered to make the first move, and by engaging your target market in a meaningful way that peaks their interest.
At Propulsion, B2B Telesales has been a part of our targeted market operations for almost two decades. We help our clients establish the first contact with a prospect by phone or email. We’ve done this for the world’s largest corporations, but also for ambitious small and midsize businesses.
We believe that ideas that direct real-world feedback is critical to be successful in that initial approach. That’s why we make it possible for clients to have direct interactions with our Telesales agents. That way, we use real-world insights to continually improve your campaign. Our Telesales team is used to adapting to new directions quickly, which means improvements can be made almost immediately. This ability to change gears quickly is especially important in the B2B domain, since target lists are typically short—meaning that every interaction is valuable.
Lenovo relies on Propulsion to build their partner channel
In 2015, Lenovo started a collaboration with Propulsion to begin expanding its Benelux partner channel. The aim of the expanded channel was to better inform Lenovo resellers about new products, promotions, and events that Lenovo was launching in both the Netherlands and Belgium.
Propulsion initiated contact with Lenovo resellers and began an exchange of information. Propulsion provided information about new products, promotions, and upcoming events, while at the same time gathered information from these resellers. The information gathered from these resellers was then consulted by Lenovo to determine what sorts of events and promotions would improve their reach and market share.
In 2015-2016, the Lenovo Channel Activation Program that Propulsion ran was the most successful of its kind in all of Europe.
OUR SUCCESS STORIES
Oracle asked Propulsion to do the following two things: 1) make appointments for the experts on the Fusion product group, and 2) find ways to improve Oracle’s own route to a tricky target market. The target market in question was a list of very large companies in ten different countries.
Efficiently scheduling appointments between HealthCare clients and consultants. The Propulsion scheduler gives great online insight of fill rates of the agenda’s of the HealthCare Consultants.
For eighteen years, our software and our services have been taking care of optimizing market operations for our clients. Read more about the stories of some of our customers whom we’ve been proud to work with.
Propulsion, located in Hoofddorp, is a stone’s throw away from Amsterdam and Schiphol Airport. We offer ample parking space and we’re right next to a lovely park. Feel free to drop by—the coffee is ready!
2131 BB Hoofddorp
Telefoon: +31(0)88- 203 203 5